What we do
We help technical companies see, and improve, how AI assistants represent them. The work is structured as a ladder: each step is low-commitment, and each one only makes sense if the previous step showed something worth acting on. Most engagements start with the Snapshot, and some end there. The numbers are set out on the pricing page.
1. AI Visibility Snapshot
What it is. We ask ChatGPT, Gemini, and Claude the real questions your buyers ask about your product, your category, and your competitors, with web search on, and place the answers side by side.
What you get. Every engine's raw answer, an automated pre-pass that highlights suspect claims and flags competitor sources in red, and a page where you check the answers against what you know to be true. We also suggest angles you would not have thought to ask.
Who it's for. Any company that has never actually checked. Which, in our experience, is nearly everyone. Free for the first 100 companies at launch, then a token fee.
This is the place to start. Not because it's free, but because everything else depends on what it finds.
2. Focused Audit
What it is. An affordable first expert touch. One flagship product, about ten tailored questions, and the top three gaps reviewed by a domain expert.
What you get. A review of the engines' answers on your flagship product, the three heaviest gaps explained, and a first recommended action.
Who it's for. Companies whose Snapshot surfaced something worrying and who want an expert read before going further.
3. Expert Accuracy Audit
What it is. A cross-engine audit on a question set tailored to your product and category, with every answer adjudicated against your own source of truth by a domain expert.
What you get. A prioritized gap list (factual errors, attribution gaps, competitor redirection, cross-engine contradictions), a recorded "before" baseline, and a written fix roadmap.
Who it's for. Companies whose Snapshot or focused audit surfaced real problems and who want the full picture before committing their team's time.
4. Guided Fix Sprint
What it is. Advisory, not agency work. Everything in the Expert Accuracy Audit, plus working sessions directing your team through the content and structure changes. Your team implements and keeps ownership.
What you get. A concrete work plan, working sessions with the people making the changes, and a measured before-and-after across the three engines.
Who it's for. Teams with the capacity to execute and a preference for building the skill in-house rather than renting it indefinitely.
5. Ongoing Monitoring
What it is. Monthly re-measurement. The engines change constantly: models update, sources shift, competitors publish. A representation that was accurate in March can drift by September.
What you get. A monthly re-run across the three engines on your priority questions, an alert when an answer changes materially or a competitor appears, a short monthly summary, and the freedom to cancel anytime.
Who it's for. Companies that have already fixed their representation and want to keep it fixed, without standing up an internal monitoring habit.
Not sure where you stand?
That's exactly what the Snapshot is for. It's free at launch, fast on your end, and it replaces guessing with engine answers, side by side. See pricing →